LaunchNotes for Product Marketing
Make the most of every product moment
Harness the power of your entire, cross-functional team with an end-to-end solution for enterprise-ready product communications.
In the dynamic world of product marketing, you're tasked with:
- Bridging the gap between product development and customer expectations.
- Synchronizing marketing strategies with product development timelines.
- Efficiently distributing product updates and changes to key stakeholders, including sales teams, customer success teams, and customers.
- Crafting compelling narratives that explain the 'why' behind each product feature.
- Effectively managing and utilizing customer feedback for feature development and product messaging.
- Actively engaging and informing customers about upcoming product developments.
Why LaunchNotes
Coordinate on the most impactful work, communicate context and progress across your org, and ensure you’re always connected to the stakeholders that matter most.
Intersect product strategy and GTM launches and to harmonize marketing efforts with the product development and delivery stages.
Create compelling narratives and transform every product update into a storytelling opportunity.
Gather, filter, and prioritize customer feedback to craft marketing messages that speak directly to your audience.
“Since we started using LaunchNotes, OfficeRnD has seen a 300% increase in engagement.”
Mike Everts
Product Marketing @ OfficeRnD
The ultimate platform for product marketers
Streamline and standardize your GTM workflow with a platform that aligns product development and marketing strategies for effective, comprehensive, and on schedule GTM launches.
Pixel for pixel product communication customization
- Align to your brand identity and standards
- Ensure every product update is consistent
- Integrate seamlessly with your website
Interactive, market-facing roadmaps
- One roadmap with Views for each product and team
- Enable individuals and teams to create roadmap views that map to their priorities
- Equip teams with the information they need for their specific role
Feedback synthesis for market-driven insights
- Collect feedback at every stage of product development
- Turn any piece of feedback into a two-way dialogue
- Validate every piece of feedback through multiple dimensions
Announce product releases once to all your distribution channels
- Publish a product update once and distribute to multiple channels
- Reach your audience where they work every day
- Select categories of interest for targeted comms to your team and customers
Template library for consistent product updates
- Pre-loaded template library to get up and running fast
- Build custom templates once for ongoing consistent communications
- Design templates with custom formatting and multi-media files
Synchronize product and marketing strategies
Seamlessly integrate product vision with market trends and customer expectations, ensuring your marketing efforts are always on point and impactful.
Customer-facing roadmaps
Roadmaps that are easy to read and follow with all the context your customers need to track the progress they’re most invested in.
See the LaunchNotes announcement for details
Real-time updates when you commit to build a feature
Seamlessly move a feature you’ve been considering to the roadmap, informing your most invested subscribers along the way to close the loop.
See the LaunchNotes announcement for details
Roadmap stage change notifications
Notify stakeholders when a roadmap item transitions from one stage to another to keep your team and customers in the loop.
See the LaunchNotes announcement for details
Roadmap reports
Email roadmap reports that can be customized by anyone on your team by date, roadmap item, roadmap stage change, and more.
See the LaunchNotes announcement for details
Product comms that enable start-up agility with enterprise consistency
Release communications that make small teams look big and enable enterprise teams to present a coordinated and consistent experience across product lines.
Publishing permissions
Build publishing workflows to increase efficiency and speed-to-market without sacrificing the governance larger organizations require.
See the LaunchNotes announcement for details
Comprehensive subscriber analytics dashboards
Robust dashboard to track, measure, and report on comms performance, feedback trends, subscriber movements, and more.
See the LaunchNotes announcement for details
AI-assisted announcement content creation
Transform unstructured technical content into beautiful announcement drafts or roadmap items in seconds.
See the LaunchNotes announcement for details
Release links
Include links to documents, designs, and planning materials directly within any announcement
See the LaunchNotes announcement for details
A product communication platform that works for every team
Centralize product information to enable efficient communication, informed decisions, and collaborative teamwork to deliver more successful products.
Build efficiency and scale across teams
Streamline coordination between product development and the rest of the organization.
- Enhance coordination and communication
- Drive transparency of work and accountability
- Enable alignment of product development and GTM readiness
Learn more
See how SpotOn boosted CSAT by 13% by standardizing their internal readiness and enablement workflows.”
Build efficiency and scale across teams
Streamline coordination and communication of product development across the organization.
- Accelerate product development time with dynamic roadmaps
- Gather, filter, and prioritize customer feedback
- Communicate product updates and priorities
Learn more
LaunchNotes has allowed us to 4x our cadence of updates and regularly delight customers with targeted meaningful, communication.”
Improve team readiness and customer satisfaction
Prepare customer success teams for upcoming product changes.
- Strengthen client relationships with proactive product comms
- Enable enhanced onboarding and training
- Enhanced customer feedback management
Learn more
LaunchNotes is the new gold standard in customer communication.”
Frequently Asked Questions
I have additional questions, can I talk to someone on your team?
Absolutely! You can contact us here with any additional questions about the details of the LaunchNotes platform and offering: contact us
What makes LaunchNotes different from other changelog tools?
LaunchNotes offers a platform that supports and enables product communications across the entire product development lifecycle, from easy-to-use feedback management to dynamic roadmaps to a modern changelog - helping you communicate your product evolution and momentum.
Does LaunchNotes offer a free trial to test drive the service?
We do not currently offer a self-serve trial but can set you up with a pilot account after a quick discovery call with one of our product specialists: contact us
What training and support does LaunchNotes provide for new users?
We offer comprehensive training and support for new and existing customers, including tutorials, documentation, and personalized onboarding sessions to ensure a smooth and successful implementation of LaunchNotes within your organization.
What are the pricing plans for LaunchNotes?
Pricing is based on the needs of the account. We’d be more than happy to connect with you to better understand your needs and provide you with a quote that meets those needs: contact us